Mission:

To share the honest stories and experiences of the Appalachian community in order to redefine the narrative and empower the next generation.

Vision

To foster a renewed pride, respect, and understanding as to what it means to be Appalachian.

Values

Positivity, Resiliency, Hope, Authenticity, and Community

Strategy

Harness the power of digital storytelling, through photo, video, and written communication to develop an engaged audience determined to redefine the Appalachian narrative.